Power. Control. All Day.

Lews Custom Gen 3 Baitcasting Reel is built for anglers who fish hard and expect high performance every cast. With the advanced ParaMag RX Braking System, you get maximum control without giving up distancewhether you’re skipping docks or bombing long casts. The one-piece aluminum frame with a recessed brake dial fits perfectly in hand for hours of smooth, fatigue-free fishing.

A 10-bearing system ensures fluid retrieves, while precision-cut Speed Gears and the P2 Super Pinion give you more torque and lasting gear alignment. When it’s time to turn big fish, the 20 lb. carbon fiber drag delivers. Lews signature Speed Keeper hook holder and Speed Dial line ID add convenience right where you need it.

Key Features

• ParaMag RX Braking System for maximum casting control and long distance
• One-piece aluminum frame with recessed dial for better ergonomics
• 10-bearing system with double-shielded stainless steel ball bearings
• Hard-anodized Speed Gears with P2 Super Pinion for smooth, powerful cranking
• 20 lb. carbon fiber drag system for battling big fish
• 95mm bowed aluminum handle with upgraded paddle knobs
• Speed Keeper hook holder and Speed Dial line indicator

Built for Hard-Hitting Bass

Get the comfort, control, and raw power you need to fish longer and land more. Step up your gear with the Custom Gen 3.

Reel Specs